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E-book The Cultural Politics of Affect and Emotion : A Case Study of Chinese Reality TV

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Penilaian

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This book aims to unpack the cultural politics that operate on the affec-tive and emotional dimensions of Chinese reality TV through a case study ofthe life-exchange showX-Change, which has a ten-year broadcasting history.Reality TV shows are infused with emotions. Even without any empirical an-alytic support, sophisticated viewers could perhaps realize that reality showsimmerse them in a large repertoire of emotions. The semi-scripted natureof reality formats determines that some emotions are deliberately performedby the protagonists, while others seem to be “given off” as spontaneous andinvoluntary reactions. In order to create dramatic scenes that maximize au-dience appeal, producers often create extraordinary conditions intended toevoke intense emotional responses in the participants, which are often ac-companied by overt bodily expressions such as tears, laughter, and screams.Scholarly research has also confirmed that, the typical reality TV show “pro-vides its audience with a near-continuous series of emotional displays” (Kri-jnen & Tan, 2009, p. 467–68); and that reality TV formats are strategicallydeployed emotions in the stories so that the viewer can experience a simu-lated micro-social and “emotional journey” (Mast, 2016). It can be said thatone of the keys to popularity for reality TV is its effective deployment of emo-tions, with the goal of inviting and ensuring the affective engagement of the audience. he new interest in affect and emotion in reality TV, and more general, inmedia and communication studies (e.g. Döveling, von Scheve & Konijn, 2010;Dill, 2013; Lünenborg & Maier, 2018), has derived from the contemporary “af-fective turn” (Clough & Halley, 2007; Seigworth & Gregg, 2010) in challengingdominant Western rational thought and the structuralist and construction-ist approaches that are obsessed with finding “deep structures of meaning”,absolute truths, and progress (Baudrillard, 1988, p. 164). However, these theo-retical and empirical studies tend to focus on Western political,sociocultural,and historical contexts, ignoring differences in the working mechanisms ofaffect in other contexts and histories. This book attempts to fill this gap byoffering a critical cultural analysis of the role of affect and emotion in themedia practice of reality TV in contemporary China, a country that has expe-rienced drastic neoliberal and capitalistic reforms but whose political systemis still primarily defined by the top-down authoritarian Party-state.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

384.5551 DON t

Penerbit

Germany : transcript Verlag., 2022

Deskripsi Fisik

235 hlm

Bahasa

English

ISBN/ISSN

9783839462843

Klasifikasi

384.55

Tipe Isi

text

Tipe Media

computer

Tipe Pembawa

online resource

Edisi

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Subjek

Television Broadcasting in China

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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