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E-book Internal Crowdsourcing in Companies : Theoretical Foundations and Practical Applications
The research landscape in the area of forecasting and assessing working conditionshas become increasingly difficult to understand. There are plenty of identifiedreasons, drivers and catchwords to describe a systemic transformation. Individual-and subject-specific approaches to describe and understand the changes to work arebeing developed in almost every scientific discipline, as well as by (economic)associations and actors in the sociopolitical spheres. Despite all complexity andcontradictions,‘digitalization’seems to be one focal point when it comes to identi-fying independent variables to explain the‘future of work’. The correspondingdiscussions, analyses, recommendations and scenarios can be found under thewell-known headings‘Work 4.0’,‘Industry 4.0’,‘Education 4.0’,‘Society 4.0’,etc. In addition to systemic descriptions, oftentimes dominated by economics andbusiness management approaches, there are changing individual, subject-inherentperceptual understandings indicating a change in social values with regard to workand its function. Ultimately, for the majority of the population and the (welfare)state, work remains the necessary prerequisite forfinancially securing theirlivelihoods.This brief contextualization shows the burdensome complexity of the overallresearchfield. Bearing this complexity in mind, when seeking to approach the topicin a constructive way, it is neither meaningful nor possible to choose research focithat try to understandthedigitalization of work. To avoid banality and generaliza-tions, it is important to differentiate within the overall subject matter and arrive atconcise and manageable research subjects. Such an approach has been instigated by the German Federal Ministry of Edu-cation and Research (Bundesministerium für Bildung und Forschung—BMBF). Atthe beginning of 2015, the Ministry announced guidelines for funding measures withthe research focus‘work in the digitalized world’within the framework of the R&Dprogramme‘the Future of Work’as part of the umbrella programme‘Innovations forTomorrow’s Production, Services and Work’. The initially broad aim has been toexplore the possibilities of digital technologies and to develop and disseminatesolutions for working in the digital world. The resulting research programme‘Transformation of Work Through Digitalization’(TransWork) declared that itscentral goal would be to examine the effects of digital technologies on employmentand labour markets, health protection and business organization and to develop anddisseminate approaches to solutions for working in the digital world. Respectiveresearch projects where expected with the aim of analysing and evaluating currentresearchfields in the design of work (competence development, mastering complex-ity, productivity management and the design and regulation of work) and changesbrought about by digitization while disseminating examples of designs for‘goodwork’for specific target groups (BMBF2015; Trans Work2017).
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