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E-book Conversion in Germany : An Analysis of Patterns of Diffusion in Evangelical Church Planting (2010-2020)
Present- day Germany is a post- Christian nation. Religious pluralism, a decrease of ethical and religious convictions originating in Christianity, individualism, and secularization describe the cultural influences in Germany.1 Mainline churches have suffered from a drastic decline in membership for several decades and expect to lose half of their members by 2060.2 The average growth of mem-bership in conservative, evangelical denominations has been minimal. The four major evangelical denominations only grew by about 20,000 members from 2002 to 2012. Philipp Bartholomä speaks of a crisis of mission in Germany.3Evangelical leaders of German denominations yearn to counter this negative missional trend by initiating a church planting movement since the method-ology of church planting promises an increase in conversion growth.4 This qual-itative multi- case study focuses on three evangelical church plants that exhibited an unusually high number of conversions among secular Germans and traces the factors that contributed to the diffusion of the gospel. The study reveals how church plants transmitted the Christian faith, translated their ministry to attract secular Germans, facilitated conversion, and moved converts to transforma-tional changes and missional involvement. The diffusional patterns that emerged during the research disclose how and why Germans experienced transforma-tional conversion. Each church represents one of three evangelical movements that bear hope for re- evangelizing secular Europe: migrant mission efforts, glob-ally active church planting organizations, and new Pentecostal churches. Thus, the findings provide critical insights into the present- day phenomenon of gospel diffusion through evangelical church plants in secular Germany and add to the historical account of missions in world Christianity.
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