NASA’s first successful mission to another planet, Mariner 2 to Venus in 1962, marked the beginning of what NASA Chief Scientist Jim Green describes in this volume as “a spectacular era” of solar system exploration. In its first 50 years of planetary exploration, NASA sent spacecraft to fly by, orbit, land on, or rove on every planet in our solar system, as well as Earth’s Moon and seve…
This book was named one of "10 Management Classics for 2022" by Thinkers50. Why can some organizations innovate time and again, while most cannot? You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help—but there’s only one way to ensure sustained innovation: you n…
Down to Earth Archaeology collects sixteen archaeological papers by Professor William Y. Adams chosen by the author, who added introductory commentary to each. These articles were written at various times during his lengthy and productive academic career for different purposes and for different audiences. Most of those selected had been previously published only in a limited way, either as conf…
12 papers by 22 authors from the “Metools” symposium (Queens University, Belfast, 2016), aim to shine a spotlight on the tools of the metalworker and to follow their evolution from the beginning of the Bronze Age through to the Iron Age, as well as the place held by metalworking and its artisans in the economic and social landscape of the period.
What is the meaning of food? We humans live by symbols; they help us to make sense of the world, to organize and give meaning to our existence. Our alphabets are symbolic: we agree that a certain symbol stands for a certain sound. Time is another human invention: daylight, standard, leap year. Christianity’s year 2006 is Judaism’s 5765, Islam’s 1427, and China’s 4703. Nobody needed a na…
Charting the increase in the use of games for the dissemination of extremist propaganda, radicalization, recruitment, and mobilization, this book examines the "gamification of extremism." Editors Linda Schlegel and Rachel Kowert bring together a range of insights from world-leading experts in the field to provide the first comprehensive overview of gaming and extremism. The potential nexus betw…
Absolute costadvantagescanplacecompetitors ata cost disadvantage, even if the scale of operations is similar for both firms. Such cost advantages can arise from an advanced position along the learning curve, where average costs decline as cumulative output rises over time. This differs from economies of scale, which involves the relationship between average costs and the output level per period…
Horticulture may be described as the practice of growing plants in a relatively intensive manner. This contrasts with agriculture, which, in most Western European countries, relies on a high level of machinery use over an extensive area of land, consequently involving few people in the production process. The boundary between the two is far from clear, especially when considering large-sca…